Team · Product

Ship features people actually adopt.

Building features is one thing; getting them used is another. Release notes go unread. Lont turns product updates into personalized video that shows each user what changed, why it matters, and how to use it.

Personalized, measured communication that turns updates into adoption — proven to lift NPS from 13 to 36.

The problem

Features go unnoticed. Adoption stays low.

Users receive release notes, in-product messages and update emails — and don't read them, don't understand them, or don't see how they apply. The value you shipped goes unrealized.

  • Unread release notes
  • Low adoption
  • Missed value
  • Generic messaging

How Lont helps

Turn updates into adoption.

Personalized per user

Show each user the changes relevant to them, not a generic changelog.

Adoption through clarity

Explain what a feature does, why it matters and how to use it — in seconds.

Activation, not announcement

End on the action, so communication drives use instead of just informing.

Optimized by behavior

See what's watched and adopted, and improve how you communicate the next release.

Proven impact

Updates that turn into adoption.

Lont's engine for clear, personalized, measured communication is proven in production — a 45,685-customer randomized trial at Allianz.

13 → 36 NPS lift
41–52% Click-to-open
10× Faster production

FAQ

Questions from product.

How is this different from in-app messaging?

In-app messages and release notes are generic and easily ignored. Lont generates a personalized video per user that explains what changed and how to use it — and measures whether it drove adoption.

Can it personalize by user or plan?

Yes. Rules decide what each user sees based on their plan, usage and the features relevant to them.

How do we measure adoption impact?

Lont ties segment-level engagement to adoption, so you can see which messages actually moved usage.

Get started

Turn your next release into adoption.

Tell us about a feature and we'll show you the personalized-video version.

  • −10.9% churn
  • 13 → 36 NPS
  • 41–52% click-to-open

We'll reply within one business day. No sign-up, no spam.